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Chris Bateman's avatar

Other than refusing to patronise lazy franchise farming with our own money (which I do), what else could we possibly do to resist this...?

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Will Stape's avatar

I know... Sigh...... We're all responsible aren't we. And as I said, I love so much of it as well, so I'm right there in the thick of it. As a writer/creator, I'm working on original stuff, but it's just so hard to get the new stuff noticed.

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Chris Bateman's avatar

Aye, and even harder today than ever before. There is a glut of content, yet few channels that are open to interesting approaches. I fear the media industries have learned all too well the lesson that marketing spend is a bigger determinant in success than anything else. They have forgotten that even if that is the case, creativity makes every dollar spent on marketing go so much further.

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